How to Rock Your 8 Minute Business
Why 8 Minutes Matter
You have 480 seconds to:
- Build trust 💡
- Educate members 🧠
- Inspire referrals 🤝
Structure of a Great Showcase
- Hook (1 min) – Story, joke, or prop 🎭
- Who You Help (2 min) – Your ideal client 👤
- How You Help (2 min) – Simple explanation of services/tools 🛠️
- Proof (2 min) – Client story or testimonial ✅
- Ask (1 min) – Be specific: “Introduce me to…” 🎯
The Do’s ✅
- Be clear, not clever.
- Use stories > statistics.
- Smile & show energy ⚡
- Use props/visuals.
- Practice with a timer.
The Don’ts ❌
- Don’t read from slides (we can all read).
- Don’t dump jargon.
- Don’t list 50 services (we tuned out at #3).
- Don’t go overtime ⏰ (BNI police are strict)
- Don’t forget your ASK (no ask = no referrals)
Level Up & Closing
- Add a demo/sample 🎁
- Involve the audience 🙋
- Record & review yourself 🎥
- Leave them saying: “I know exactly who to refer you to.”